Creator brain, marketer brain.
My own channel is where I test ideas in public: a hook, a point of view, a recipe, a New York moment—and then the audience tells me what landed.
What I make
I create lifestyle and wellness content as @lifeofavak. Food, interiors, and life in New York all show up because those are subjects I actually notice and care about.
How I think about it
I start with the frame and the feeling: what makes someone pause, watch, and send a post to a friend? Making the work myself gives me a direct view of editing choices, audience response, and how a personal voice develops over time.
Proof, with context
The profile screenshot Ava shared in September 2026 shows 826 followers and 43.5k likes. My résumé also lists partnerships with Pixi, Promix, and Hatch. These are a snapshot of a growing channel, not a promise of future reach.